Select a different country or region to see content for your location.

RUDOLF develops Convenienter Naturae Vivere with Sasha Neema Ponte

Press
Mar 03, 2025

NEWSROOM

In a creative partnership with up-and-coming designer Sasha Neema Ponte, RUDOLF presents the new fashion collection Convenienter Naturae Vivere (Latin for „living in harmony with nature“).

The groundbreaking collection combines high performance technology with bio-based solutions, creating a bridge between the individual and nature - ideal for modern humanists who feel disconnected from their natural roots in their urban lives.

Convenienter Naturae Vivere tells the story of people who want to rediscover their connection to nature in the hustle and bustle of city life. Every garment in the collection has been finished and refined using RUDOLF technologies, making the textiles not only aesthetically pleasing but also functional. They offer maximum comfort, protection and unrestricted freedom – both in everyday life and in special moments.

The collection brings natural elegance to urban spaces and ensures that modern people can experience their original side in an urban environment. By integrating RUDOLF technologies, the garments remain innovative and sustainable at the same time.

Alexander Hanel, Head of Corporate Brand & Marketing at RUDOLF, emphasises: ‘With Convenienter Naturae Vivere, we have created a collection that bridges the gap between nature and urban everyday life. Our pioneering innovations, which can be found in every part of the collection, improve these materials so that they offer optimal wear comfort, protection and sustainability - inspired by nature’.

Sasha Neema Ponte, the creative designer behind the collection, explains her vision: „With

Convenienter Naturae Vivere, we want to encourage people to rediscover their connection to nature in urban environments. This collection combines technology and biomimicry to highlight our everyday encounters with nature and foster a more conscious mindset.“

Convenienter Naturae Vivere is a tribute to the balance between people and nature – a collection that combines fashion and sustainability, ushering in a new era in sustainable design and modernity.